MBA specializations Vs general MBA: What’s better?

An MBA degree is one of the most sought-after postgraduate degrees. The MBA programmes are designed to help you acquire knowledge and develop skills that are needed to succeed in the corporate world. . Once you have decided to pursue an MBA degree, you will need to choose between a general MBA or a specialized programme. Both have their own advantages, depending on career goals.

Here is a useful read on the differences between MBA specialisations and general MBA:
  1. General MBA:
A general MBA gives you an overview of different aspects of key management domains. You can select elective subjects in the second year, which to a certain degree, helps you to get a certain degree of specialisation in those subjects. However, the overall curriculum is not single-focused.  

Advantages of general MBA:  

Some of the advantages of a general MBA are:
  • A general MBA provides a broad knowledge of vital management domains. This can help you to find work opportunities across industries.
  • You can choose electives as per your interest and aptitude.
However, to work in nice industries, it’s a good idea to pursue specialised MBA.
  1. MBA specialisations:
The specialised MBA programmes are designed to cater to the requirements of a specific industry. If you pursue a specialised MBA, you are considered to be an expert in that particular field. The MBA specialisations are mostly based on industry requirements. For instance, the digital marketing landscape is ever-evolving. In such a scenario, a graduate with an MBA in Digital Marketing is likely to have the edge over someone with a general MBA.    
Advantages of MBA specialisations:

  • Specialised MBAs are designed to pursue a career in a specific business area.
  • Many employers view candidates with specialised MBAs as being better suited for specific niches within businesses.
  1. General MBA vs. Specialised MBA: Which is better?
Both types of programmes have their own advantages and the right choice for you will depend on your career goals.  

For example, a general MBA may not provide you with the specialised knowledge and skills that you need to succeed in your chosen field, while a specialised MBA may be too narrow in focus and may not provide you with the general business skills that you need.
  1. Eligibility criteria for general MBA and specialised MBA:
Whether it is a general MBA or any specialised MBA, the eligibility criteria remain the same. At IQ City United World School of Business (IQ City UWSB), graduates in any discipline from a recognised board/university can apply for our MBA programme is open to. However, you must fill-up the prescribed application form and submit the same to us with the scorecards and admit cards of MAT/CAT/ATMA/XAT/CMAT or any other entrance test.  

Are you looking for the best specialisation in MBA?

IQ City United World School of Business (IQ City UWSB) is one of the top private B-schools in West Bengal that offers a wide range of specialisations for you to choose from. Our MBA Specialisations include:
  • Digital Marketing
  • Data Analytics
  • Marketing
  • Finance
  • Human Resource Management
The curriculum of our MBA specialisations is aligned with the needs and demands of the industry. As part of the course, you will get to work on case studies and live projects. You will also get to do 2 months of internship with leading companies in the industry. There are also added modules on soft skills. For more info about our MBA specialisations, mail admissions@unitedworld.in or call us at +91 9163850000, +919163165000.