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How to select your specialisation in MBA?


MBA specialisations help students get a deeper insight into a particular area of business. With specialisations, MBA students can tailor their education to their career goals and gain a competitive advantage in the job market. If you are looking for information on selecting specialisation in MBA, here is a useful read:

Tip 1: Check the specialisations offered by your MBA institute and their potential career opportunities. Choose a  specialisation that aligns with your future career goals. Some of the popular specialisations include MBA in Marketing, MBA in Human Resource Management, MBA in Finance, MBA in Digital Marketing and MBA in Business Analytics and Data Science.

Tip 2: Before you decide your specialisation, consider your area of interest, your strengths and weaknesses. It will help you determine the area of business that you can excel in and contribute significantly. It is ideal to choose a specialisation that will optimise your skills so you can become an asset to the organisation you work for in future.

Tip 3: The best MBA specialisation is the one that aligns with your career goals as it will help with the right knowledge, skills and credentials necessary to succeed in your desired career. For instance, if you want to pursue a career in marketing, a marketing specialisation would be a perfect fit. It would help you get a deeper insight into various aspects of marketing including consumer behaviour, market research, branding, digital marketing and other important aspects. This knowledge would help you get a job as brand manager, product manager, or marketing strategist.

Tip 4: Build connections with professionals in your desired field as they can provide you with valuable insights into the industry you aim to pursue a career in. You will have an idea about the daily responsibilities that the job entails, the skills it requires, and the current trends in the industry. Also, many universities organise informative sessions that  provide detailed information about career prospects, alumni achievements and industry exposure. By attending these sessions, you can gather information about each specialisation and determine which one is right for you.

Tip 5: Take time to think what is best for you and reflect on your decision. Take into account all the important considerations and suggestions from experienced professionals, feedback from present alumni and then make an informed decision.

Looking for information on MBA in Kolkata?


Are you an MBA aspirant looking for a good college in Kolkata? At IQ City United World School of Business ( IQ City UWSB), our MBA course offers Dual Specialisation Domains:

  • Marketing
  • Human Resource Management
  • Finance
  • Digital Marketing
  • Business Analytics and Data Science

Our MBA curriculum will not only help you gain deeper understanding into various aspects of business and management but will also help you with personal development. From developing interpersonal and negotiation skills to network with like-minded individuals, our MBA course is aimed at helping you become a well-rounded professional. To know more about our MBA course and specialisation in MBA, contact us.